Share Your Blog Post 1-Week After It Goes Live
The work of promoting your content isn’t done just because you hit the publish button. There is still work to do. This time, around you’re going to branch out a bit to get in front of more people.There are billions of people in the world and some of them are praying for an answer that only you can provide (of course, in your blog post). Now, I’m talking to me just as much as I am to you. Sometimes I kick and scream, but I still force myself to get out there.
Are you enjoying the Traffic Map series? Have you started using the strategies? If you are, by now you should be seeing some results. Let me know your results in the comments below.
My Traffic Map 2016: Post 1- Preparation | Post 2 – Before You Hit Publish | Post 3 – Share on Twitter | Post 4 – Share on Pinterest | Post 5 – Share on Facebook | Post 6 – One Day After | Post 7 – 1-Week After | Post 8 – 2-Weeks After | Post 9 – 1-Month After.
First, I’d like to introduce you to Periscope. You’ve probably heard of this new social platform that was bought by Twitter last year. Big names like Kim Garst (social media), Darren Rowse (blogging), and Chris Ducker (in the Virtual Assistant world) are rocking it like 1999 (too corny huh?).
Last year I participated in a challenge (see my scopes) where I posted 30 “scopes” (that’s what a live broadcast is called in Periscope speak ^_^) in 30 days via Melissa’s Periscope with Purpose Challenge. Let me tell you, if this ‘fear of people’, overweight mama who can’t say a sentence without the word “um” can do this, so can YOU.
I know it’s scary, but what isn’t? Bite the ‘bullet’ as they say and hop on.
Second, you’re going to dive into slide presentations. Too much work? Sorry baby, but didn’t you want an explosion of traffic to your blog post? Alright, pull up your “tighty whitey’s” like a big boy or your lacey panties (wink-wink) and get to work.
Third, you’re going to make a debut in the podcasting world, well almost. Audio Boom is a really easy way to get your ‘tongue wet’ in the podcasting world. Using the free version, you get 15-minutes of airtime. All you need is a smartphone and the app to get started.
Okay, Ready, Let’s Go. Give me a B. L. O. G. T. R. A. F. F. I. C. what does that spell? Blog Traffic!
1. Share your post on all your social channels
Try adding a new image or making a Gif or short 15-second video
2. Comment on a few more blogs
3. Broadcast on Periscope about your amazing blog post.
Share 3 Tips or Highlights found in the post and invite your viewers to visit the post to read more. Use a pretty link and add a tracking URL to keep tabs on your numbers. Remember: Numbers don’t Lie! – Chris Ducker
What’s a Pretty Link? A plug-in for WordPress that lets you customize a long link. For instance, you can name the link – yourblogname-dot-com/studmuffin instead of the long link WordPress gives you.
If you have AppSumo’s Snip.ly app you can use this as well. Find a complimentary article or post (video or Pin is good too) and create your link. (don’t forget the URL tracking)
Tips for Broadcasting on Periscope:
- Join Melissa’s Periscope with Purpose Facebook Group. There are instructions and prompts plus a lot of support.
- Get Melissa’s Book about how to use Periscope . It is exactly what we did in the challenge (prompts included) plus a whole lot of lovely Melissa Goodness.
- Read her Periscope for Beginners post for the details on how to get the app to work on your phone and not look like a buffoon.
- Download this script and cheat sheet created by the lovely Joy Chaser Michelle Reeves a fellow PWP participant.
Continuing on with the checklist…
4. Start working on a slide presentation which shares the main points of your post
Use Google Slides, Powerpoint, Canva, or HaikuDeck
5. Start a script for a 5-minute Audio presentation
Simple Script: Dale Carnegie
- Introduce yourself
- Let’s talk about ….
- Tell them what you are going to say (state problem)
- Personal story
- Say it (Solution to the problem)
- Review what you said (here’s the problem, this is what you want, and here’s the solution)
- Call to action
6. Add the post URL to other blog posts with similar topics
As this post is part of a series I have a table of contents at the beginning for reference. I could easily add another recommended read here if I wanted to. (example: for more on email marketing read “title of post”)
Will you try some of these promotion techniques? Which is more scary for you? Let me know in the comments below and join me on Facebook