Traffic Map 2016 February Results
New to SaraDuggan.Me/Blog? Here are the details about my Traffic Map 2016 experiment
Prior to February, I did not have analytics installed on this site so I have no starting base. These are current as of 2/29/2016:
- Sessions - 139
- Users - 87
- Pageviews 408
- Page views per session 2.94
- Average duration 7:24
- Bounce rate 51:08%
- New Users 62.59&
- Conversions 0 (no discovery calls booked)
Social Reach:
- Facebook likes 44 (started with less than 25 likes)
- Facebook reach Average 14
- Twitter followers 4,099 (+257)
- Twitter Mentions 125 (+220.5%)
- Twitter Profile visits 1017 (+77.5%)
Here’s what I did:
- Promoted the posts at least once per week on social media
- Added it to my mailing list (current subscribers is at 5)
Conclusion:
February was not as good as I would have liked in the conversion area, but I’ll fix that in March. When I get backed up with clients, promotion tends to be the first to go.
My solution to this is to schedule more automatically, add it to my email signature and to the forum signature files.
March will be another busy month so I will need to come up with a promotion schedule that fits in with this.
My goals for March:
- 25 new email subscribers (I thought I had the lead magnet set, but it looks as though I’ll have to fix it again after March promotions)
- 25 new likes on Facebook and Followers on Twitter
- 5 new connections on Twitter and FB (schedule a guest post, interview, call, or other collaboration)