Create Truly Engaging Content
This is the first week of the Is Social Media a Waste of Time? Series. Read more about the series and what will be covered.
Today is about content. Content that is engaging is shared, commented on, and acted upon. How does your audience react?
- Does it get shared?
- Do they answer your questions?
- Do they share their experiences with you?
6 Places to Get Your Content Without Writing It Yourself
~~Introduction | Post 1 | Post 2 | Post 3 | Conclusion ~~
Access to new and appealing content catered to the needs and interests of your customer is necessary for an effective social media presence. Aka Write Epic Stuff! It also helps deter the ghost town feeling you get when you run out of content and people stop responding.
You need blog posts, articles, visuals like photos, videos, and infographics plus status updates for Twitter and Facebook.
Preparing content for your accounts can be daunting but it doesn’t have to be. These tools may help you save time:
- PLR - Private Label Rights is pre-written content that you can tweak to fit your voice and business needs. Use it for blog posts, status updates, and even short reports. Try it for free, download Marketing with Facebook for free on DIYPLR.com. (affiliate link)
- Smart Curation Skills - 2 webinar replays and a Printable Guide to help you curate content to share with a little twist that brings traffic back to your site. $39 USD (This is so simple I can’t believe I didn’t do this before.)
- Quality Photos - Stock images are a great option for visual content. You can find free and fee-based photos that fit any need. (ex. morguefile.com and pixabay)
- Virtual Assistant - 🙂 You didn’t think I’d forget this option did you? Have someone do the busy prep work for you. Simply give her/him your content, let her schedule it and you concentrate on other parts of your business.
- GhostWriter - A writer can assist you in writing statuses, posts, and articles in your voice. It helps to have 30 or even 60 days worth of pre-written content for a campaign.
- Image Monthly - A monthly subscription service with an added 25 stock photos per issue plus short lessons on how to use them for your business. $12.97/mo USD
15 Days to More Likes and More Engagement on Facebook and Twitter in less than 20-minutes a day - Sedruola of YarnObsession.com ($69 USD)
Sedruola is a gem. I used to interact with her frequently when I wrote a crochet blog. I recommend this 15-day course because I watched her grow her own engaged followers on Facebook (Twitter and Instagram). I participated in a Facebook coaching call and wrote a little about my results. Read it on her blog.
Recap
Engaging content is shared, acted upon, and reacted to. Having to create content for all social networks is time-consuming and you need H.E.L.P. yesterday. PLR, virtual assistants, ghost writers, stock photos, curation, or content membership sites like image monthly can be time savers.
Take action today:
- Download the free PLR article from DIYPLR.com
- Use the Marketing with Facebook to create 5 statuses for Facebook and Twitter
- Follow me on Twitter @duggansara and let me know with hashtag #mygiglife or #actiontaken.
Power Action Step:
**affiliate links** Check out some of the PLR articles on EasyPLR or DIYPLR for niche specific topics.
You can select individual packages or signup for the monthly subscription and get a new package each month.
Here’s how I use PLR: Hooking for Cash (a Crochet Business Blogging Guide) was based on PLR about blogging. I was a crochet blogger so I added my own twist to the content and published it as an eBook. Eventually, I made this course.
Written by S D for FiveinSac.com
P.S. One more thing, I promise. A while ago I took a course called Smart Curation Skills. You’ll see the fruit of this investment in my series Sara’s Awesome Finds. It’s a great little hack and I highly recommend it for curating content (affiliate link) for social media.